Brand Strategy
Positioning, creative direction and visual identity that sharpen how a business is understood, before and beyond any single piece of content.
What it’s for
Attractive content cannot fix a brand that is unclear. We help a business decide what it stands for, who it is for and how that should look and sound, then carry it consistently through film, photography, the website and every campaign, so it reads as one confident company.
Who it’s for
- Businesses whose message is unclear or inconsistent
- Developments and projects preparing a launch
- Brands rebuilding after growth or a change of direction
- Founders and agents whose personal brand and business brand need to agree
What we make
- Brand positioning and messaging
- Creative direction
- Visual identity and brand guidelines
- Brand consistency across channels
- Campaign concepts
- Organising and reusing existing brand assets
What to expect
Start from the business
We begin with what the business does, who it needs to reach and what is getting in the way of being chosen.
One direction, written down
Positioning, tone and look agreed in a clear document the whole team and every supplier can use.
Carried through the work
The same direction guides the film, the website and the campaigns, so nothing is made in isolation.
Pricing is based on scope: the depth of research and positioning, the identity system, and where it needs to be applied.
Tell us what you need.